This is my most frequently asked question .. .. .. and a tricky one for me as i did not create the mats to a "white label" product. Much time and effort has gone into maintaining my production. Integrity and information, rather than trend and business opportunity, are important to me and the tension between these two ways is forefront right now.
.. and so a long-ish answer:
The ecoYoga mats come with an ecoYoga information leaflet and subtle branding in the form of a small paper sticker that beholds the ecoYoga logo.
When i first created the ecoYoga mats there was intentionally no branding. This was not so someone else could put their brand on them: it was because yoga was, to me, free from fashion, trends and branding. I was thinking about a yoga practice rather than business. My thinking has not changed.
The past 20+ years of course has seen the morphing of a commercial yoga industry that has no boundaries and branding has become a huge part of that.
I have endorsed co-branding for quite a few projects now. The mats have been printed with the projects logo with the user fully aware that it an ecoYoga mat. With look-a-likes, and so companies claiming their mats are "eco", it can be confusing for students and new teachers to know just what mats are what.
The yoga mat market is as superficial as any other and companies seem to do whatever they can to get ahead.
The ecoYoga mats are not like other mats and to be considered as such denies information to the user.
Re-branding (where there is no acknowledgement of the mat being an ecoYoga mat) is at the discretion of ecoYoga Ltd. There will be a premium charge.
For co-branding the price is regular Trade prices. The cost and arrangement of print is additional.
Regardless of branding the ecoYoga mats have a reputation for their performance and integrity.
In the end it is, and hopefully will always be, about your commitment to the practice not the label on the mat (or on your pants)